How to setup MailChimp Rss email campaign

MailChimp can be used to setup email campaign and send a regular email newsletter to all the email address in a list. Most common use case is creating campaigns based on RSS blog (wordpress or some other tool). Here are the steps to setup Rss driven email campaign once you have created a MailChimp email list:

  1. First login to MailChimp account, then click on Campaigns and then click on Create Campaign.
    mailchimp-campaign-create-rss-driven-link
  2. Select your RSS feed and send time (weekly is a good option). Here is how the form looks like:
    mailchimp-rss-feeds-and-send-time
  3. Next step is to select the recipients. Please note that you must have created an email list so that you can select it here.
  4. Next step is to setup information like campaign name, email subject, from name, and reply-to email. Campaign name is for internal purpose and is not displayed to users. Here is how setup form looks like:
    mailchimp-campaign-create-setupYou can leave other options (tracking, social networking, etc.) to their default values.
  5. Next step is to design your template. Click on basic template and select Rss category on the left side.
    mailchimp-basic-template-category-types
  6. Select RSS basic template. You can remove mailing address from the template if it is a personal blog. Click on Preview and Test. Customize the template as per your needs.
  7.  Click on next step (Plain text). Click copy text from html.
  8. In the final Confirm step, send a test email to yourself to make sure everything is correct. Click start RSS campaign.
  9. In case you need to pause of delete a campaign, you can go to campaign page and take the required action.

 

Also see: How to setup MailChimp email list

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